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July 06, 2008

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I'm glad to see that the new packaging didn't turn you away. Sometimes new packaging can defer consumers from continuing use of a product, whether because of recognition issues or because they believe the product will have changed in a negative way. Working at a packaging company (sunpack.com), I hear about this a lot. It's nice to see a positive review of a product with a new packaging design. Thanks for the post!

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