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June 13, 2008

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Lenn,
You've got to get an interview with Les and pick his brain on the change.
You would expect one to break their teeth at Pindar and strive for a place like Jamesport, so this move seems almost counter-intuitive.
However, I am intrigued by the possibility of him elevating quality in a place with that much quantity.

While I can see your point in terms of having control over the whole process and making more artisanal wines...but that's only one part of the equation.

It's got to be cool for Les to return to where he started his career...and I'm sure that Pindar can afford to pay him significantly more than Jamesport could.

And, it's a great opportunity for him to turn a winery best known for its marketing and it's ability to popularize wine with non-wine drinkers into a winery known for quality wine.

Maybe Ron will take over again as Winemaker. As owner and Winemaker of Applewood Winery in the Hudson Valley I can tell you there are few jobs as enjoyable or rewarding.

Vinuous regards,

Jonathan Hull
http://www.applewoodwinery.com

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